Monthly Archives: June 2011

F@$% FACEBOOK- BUILD your brands in NICHE Social Networks

I generally don’t use FOUR-letter words in my blogs, but this one is straight from one of the brand managers, I spoke with following FACEBOOK’s “taking down (of) the official India pages of fashion house French Connection UK and chocolate giant Cadbury’s … Continue reading

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I am Anti- Anti: Building a Case for going Pro-

Mother Teresa is supposed to have said, ”  I will walk with you if you change the name of the rally you are holding.  I don’t walk for anti-war protests, I walk for Pro-Peace“. I might have re-phrased it a bit. But … Continue reading

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