Category Archives: entrepreneurship

Free Basics vs. Net Neutrality:What Ashok Jain may have said

when there are two sides, always look for the third eye view- my POV on Net Neutrality vs. Free Basics
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Posted in communications, content, Corporate, CSR, entrepreneurship, India marketing, Jay Vikram Bakshi, marketing, money, politics, social enterprise | Tagged , , , , , , , , , | 2 Comments

7 seconds or less: Attention span versus first impressions on social media

“In the future everyone will have their fifteen minutes of fame”, thus spake psychedelic guru, Andy Warhol. That was 1968! And the flower power hippie movement was the backdrop, as was network TV in the US. Cut to 2015, and … Continue reading

Posted in career advice, communications, consumer research, entrepreneurship, recruitment, social media, social networking | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

The Retail Remix

Last weekend was about entrepreneurs! Its become some kind of a habit for me to spend a day each week with startups. Saturdays turn out to be the best days. VC’s, and PE’s are winding down their mad travel schedules…a … Continue reading

Posted in entrepreneurship, Jay Vikram Bakshi, Jaywalking, marketing, money, social enterprise, sustainability | Tagged , , , , , | 2 Comments

Whose content is it anyway?

Last week, I participated in a twitter poll on A-listers. The question put forth by @anaggh, a social media influencer in India, was ‘who according to you is an A lister on twitter?” and I answered A lister= people with … Continue reading

Posted in communications, content, entrepreneurship, India marketing, Jay Vikram Bakshi, marketing, social media, social media marketing, Social networking | Leave a comment