Category Archives: mobile marketing

Hello World- Welcome to Data-ism

If there was one definitive book I read in 2018, which I want to refer to in 2019, it was Yuval Harari‘s ‘Homo Deus‘. And as I read this page-turner, a few thoughts stayed with me. Q: Why do we … Continue reading

Posted in career advice, communications, consumer research, Corporate, entrepreneurship, Jay Vikram Bakshi, Jaywalking, marketing, mobile marketing, social media, social media marketing, Social networking, social networking | Tagged , , , , , , , , , , , , , | Leave a comment

From myCrowd to iCloud- 5 Things iLearn from The Steve Jobs journey

There is so much out in the media about Steve Jobs, his iConic presence in the world of computing, music, movies, mobiles ever since he announced his decision to step down from his position of CEO of Apple Inc, that … Continue reading

Posted in communications, Corporate, Jay Vikram Bakshi, marketing, mobile marketing, social media, social media marketing, Uncategorized | Tagged , , , , , | 2 Comments

It’s all about Generation Honey! 5 things Indian marketers should know

  I got a mail from my friend Sanjay Tiwari he leads a Juxt Consult,which owns one of India’s largest and most info-rich consumer and internet user panels. Juxt had recently completed a study on Indian Consumer Generations. see the … Continue reading

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BlackBerry Torch vs Nokia Torch- 5 learnings for India’s mobile marketers

By the time you read this post, you would have already seen, heard or read about the launch of the BlackBerry Torch handset. The handset launched yesterday among concerns of India’s Home Ministry not relenting on the encrypted service issue. … Continue reading

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