Tag Archives: Apple

The Leadership Legacy Mindset: lessons from observing leaders

Political leaders, social leaders, business leaders, have a decision to make. What after they have achieved all their professional and personal goals? Most try to do more of the same, perhaps in the hope that what worked well before will … Continue reading

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From myCrowd to iCloud- 5 Things iLearn from The Steve Jobs journey

There is so much out in the media about Steve Jobs, his iConic presence in the world of computing, music, movies, mobiles ever since he announced his decision to step down from his position of CEO of Apple Inc, that … Continue reading

Posted in communications, Corporate, Jay Vikram Bakshi, marketing, mobile marketing, social media, social media marketing, Uncategorized | Tagged , , , , , | 2 Comments

Return on Attention: 7 ways to measure SUCCESS in the Influence Economy

This is the slightly extended version of the blog post I wrote for Smedio the new media and social web guide for business & marketers. We live in an economy which is designed around People. People trust each other more … Continue reading

Posted in communications, consumer research, Corporate, marketing, social media, social media marketing, Social networking | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

The 3C’s of Social Media Marketing- Are you co-creating your content with your community yet?

3 years back, when I first proposed Social Media Marketing to our PR and Online Reputation Management clients, there was a sense of dis-belief among the marketing mavens that traditional media could be dis-intermediated in the next few years. Today, … Continue reading

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BlackBerry Torch vs Nokia Torch- 5 learnings for India’s mobile marketers

By the time you read this post, you would have already seen, heard or read about the launch of the BlackBerry Torch handset. The handset launched yesterday among concerns of India’s Home Ministry not relenting on the encrypted service issue. … Continue reading

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BlackBerry- in a Security Jam – and the way out!

The manufacturers of BlackBerry devices, Research In Motion (RIM), yet again in a security jam with governments ranging from UAE and Saudi Arabia to India, seem to need the right recipe to find a face –saving solution out of this mess. Continue reading

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Re-thinking Nokia

It’s quite easy to be prescriptive when you’re in an armchair, but when you are Juhani Risku with over 9 years in strategic positions at Nokia, people tend to take you seriously. Specially when the company you are writing about- … Continue reading

Posted in Corporate | Tagged , , , , , , , , | 8 Comments