Tag Archives: myspace

Return on Attention: 7 ways to measure SUCCESS in the Influence Economy

This is the slightly extended version of the blog post I wrote for Smedio the new media and social web guide for business & marketers. We live in an economy which is designed around People. People trust each other more … Continue reading

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The 3C’s of Social Media Marketing- Are you co-creating your content with your community yet?

3 years back, when I first proposed Social Media Marketing to our PR and Online Reputation Management clients, there was a sense of dis-belief among the marketing mavens that traditional media could be dis-intermediated in the next few years. Today, … Continue reading

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How to make your post VIRAL? 3 lessons I learnt in social media

On Oct 13, I wrote a blog post on the Se7en Deadly Social Media Sins. A week later, I was mystified with the spike in hits I noticed on the WordPress dashboard stat counter. Have a look! Now I don’t … Continue reading

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