Category Archives: Social networking

Not the Usual Yada- an Open Letter to Google, Facebook, Twitter, and all digital platforms

All social networks and search engines need to start seriously working on a common code of conduct, which keeps people safe online. And it starts with people understanding what they can share, and what they can’t when they sign-in, whether they can read English, or any other language or none at all. Continue reading

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Posted in communications, content, Corporate, Jay Vikram Bakshi, Leadership, politics, social media, Social networking, social networking | Tagged , , , , , , , , , , , , , | Leave a comment

Whose content is it anyway?

Last week, I participated in a twitter poll on A-listers. The question put forth by @anaggh, a social media influencer in India, was ‘who according to you is an A lister on twitter?” and I answered A lister= people with … Continue reading

Posted in communications, content, entrepreneurship, India marketing, Jay Vikram Bakshi, marketing, social media, social media marketing, Social networking | Leave a comment

Is the News Room dying?

I didn’t blog a year back when Instagram, was valued at One BILLION dollars and acquired by Facebook, about the same time when Kodak filed for bankruptcy. I thought enough has been written already about how Instagram, which allows people … Continue reading

Posted in communications, Jay Vikram Bakshi, social media, social media marketing, Social networking, social networking | Tagged , , , , , , , , , , , , , , | Leave a comment

There’s a library at the heart of the global village

Deborah Jacobs (@djlibrarian) was quick to pick up the comment I made, at the last board meet of READ( @READglobal), celebrating seven years of operations in India. Deborah and a bunch of others are part of a small and significant … Continue reading

Posted in social enterprise, Social networking, sustainability | Tagged , , , , | 2 Comments

The Flip Side of Social Media

It’s time to end the silence. And what’s prompting me this time around is the flip side of social media. Having spent almost a year of talking, lecturing, Debating the worth and RoI of social media, and social networks as … Continue reading

Posted in Jay Vikram Bakshi, marketing, politics, social media, social media marketing, Social networking, social networking | Tagged , , , , , , , , | 1 Comment

Social Shifts power Social Media: 7 reasons I got from the Mid-East

“Amma, why do 17 of us have to live in this room? why don’t we ask the sheikh next door, if he’ll let us use his pool?” Ok! I made that up. Rather, someone who I was discussing the tectonic … Continue reading

Posted in Jay Vikram Bakshi, politics, social media, Social networking | Tagged , , , , , , , , , , , , , , , , | 6 Comments

7 Social Networking Secrets from Mark Zuckerberg

Yup! been thinking of blogging about the movie on Mark Zuckerberg Facebook’s 20-something CEO ( I’m CEO, Bitch!) and his journey to the first 1000,000 friends ever since I saw the movie. A “MUST” watch cult movie, to be sure! But … Continue reading

Posted in communications, Jay Vikram Bakshi, marketing, social media, social media marketing, Social networking, social networking | Tagged , , , , , , , , , , , , , | 3 Comments

Return on Attention: 7 ways to measure SUCCESS in the Influence Economy

This is the slightly extended version of the blog post I wrote for Smedio the new media and social web guide for business & marketers. We live in an economy which is designed around People. People trust each other more … Continue reading

Posted in communications, consumer research, Corporate, marketing, social media, social media marketing, Social networking | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

Developing an Effective Social Media Policy for Corporates

If you don’t have a plan for your organisation on Social Media, Social Media will hijack your organisation’s reputation. While blogging on corporate social networking, I realised that great examples to follow, start with the ground rules. Here’s why: The … Continue reading

Posted in communications, Corporate, social media, Social networking | Tagged , , , , , , , | 1 Comment

How to make your post VIRAL? 3 lessons I learnt in social media

On Oct 13, I wrote a blog post on the Se7en Deadly Social Media Sins. A week later, I was mystified with the spike in hits I noticed on the WordPress dashboard stat counter. Have a look! Now I don’t … Continue reading

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